- Entry Level Price:
$39 / per month
- Product Information
- Testimonials
- Pricing
- Features
- Implementation
Product Description
Shopify’s base plan is an affordable, user-friendly commerce platform for small and medium-sized businesses. It enables merchants to easily create, customize, and manage their online stores while supporting multiple sales channels, including web, mobile, social media, and marketplaces. With a simple interface and essential tools, it’s perfect for businesses looking to start and grow their eCommerce presence. The platform allows merchants to access streamlined back-office tools, allowing them to manage their inventory, process orders, and track performance from a single dashboard. Shopify’s base plan leverages reliable and scalable technology to empower businesses of all sizes without requiring advanced technical expertise. Shopify powers over 800,000 businesses globally, earning the trust of entrepreneurs and established brands alike. To learn more or explore Shopify in action, visit Shopify Webinars.
Users
- Owner
- CEO
Industries
- Retail
- Apparel & Fashion
Market Segment
- 80% Small-Business
- 15% Mid-Market
Shopify Pros and Cons
- Pros
- Ease of Use
- Easy Integration
- E-commerce Services
- Online Sales
- Quick Setup
- 215
- 65
- 61
- 44
- 39
- Cons
- Expensive
- Limited Customization
- Limitations
- Poor Customer Support
- Limited Features
- 97
- 55
- 30
- 29
- 20
Articles
Shops
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Ratings & Reviews
Reliable and User-Friendly E-commerce Platform
What do you like best about shopify?
Shopify’s ease of use and comprehensive ecosystem stand out. The platform offers a user-friendly interface combined with powerful features like seamless payment integration and customizable themes, making it simple to set up and manage an online store.
What do you dislike about shopify?
Some pricing tiers can be expensive for smaller businesses, especially when factoring in transaction fees and paid apps. Also, advanced customization sometimes requires knowledge of Liquid, Shopify’s templating language, which can be a learning curve.
What is your primary role when using shopify?
User
Review about the product: shopify
Shopify is a comprehensive e-commerce platform that simplifies the process of launching and managing an online store. It offers a user-friendly interface, robust customization options, and a wide variety of apps to enhance functionality. The platform supports multiple sales channels, including web, social media, and in-person sales, making it versatile for businesses of all sizes. Overall, Shopify provides reliable tools that help streamline operations, boost sales, and grow an online presence efficiently.
What eCommerce business model do you use?
B2B
The overall experience is good.
What do you like best about shopify?
The user experience and the ease of building a website make Shopify the best.
What do you dislike about shopify?
The breakdown of channels (organic, PPC, Social Media). It helps in analysing which channel is getting us more sales.
What is your primary role when using shopify?
Agency
Review about the product: shopify
It is smply great and as stated earlier best for non-tech guys to build websites.
What eCommerce business model do you use?
B2C
Shopify helped us scale fast with clarity and control
What do you like best about shopify?
Shopify’s ecosystem is incredibly robust. We initially chose it for its seamless payment integration and inventory management, but over time we’ve tapped into its full potential using apps like Klaviyo for email automation and Loox for social proof. With everything managed from a single dashboard, we achieved a 156 percent growth in sales. Shopify\'s built-in analytics gave us deep insights into customer behavior, helping us boost conversion rates by 43 percent through strategic upselling. Its multichannel capabilities also enabled us to manage sales across Instagram, Facebook, and Amazon efficiently.
What do you dislike about shopify?
While powerful, Shopify can become expensive as your app stack grows. Some critical features, especially for email marketing and analytics, require third-party apps that come with additional costs. It also takes time to fully understand how to make the most of its app ecosystem if you are just getting started.
What is your primary role when using shopify?
Administrator
Review about the product: shopify
We have managed multiple Shopify stores and scaled our e-commerce revenue beyond two million dollars annually using the platform. Shopify’s strength lies in its seamless payment integration, intuitive inventory management, and robust app ecosystem. Over time we leveraged tools like Klaviyo for automation and Loox for social proof, which helped drive a 156% increase in sales. The built-in analytics allowed us to identify customer behaviors and implement strategic upsells, increasing conversion rates by 43%. Shopify’s multichannel capabilities also made it easy for us to manage sales across Instagram, Facebook, and Amazon from one central dashboard. It is a reliable and scalable solution for serious online businesses.
What eCommerce business model do you use?
DTC
Shopify helped us launch fast and get to business. Would recommend.
What do you like best about shopify?
It gets out of the way. I don\'t want to spend weeks wrestling with a website. Shopify gave me enough structure to get up and running fast—but also lets me customize when I need to. It helps that my collaborator is a Shopify dev and designer with 20 years experience. The ecosystem of apps and integrations makes it easy to bolt on features as the business grows. No fluff. It works better than anything else out there for anyone wanting to play seriously in DTC.
What do you dislike about shopify?
Customizing beyond the basics can get tricky. Some design limitations are frustrating unless you dive into Liquid or pay someone. Also, some features that feel like they should be built-in (like better subscription reporting or custom checkout logic) require third-party apps, which can add up in cost and complexity.
What is your primary role when using shopify?
Administrator
Review about the product: shopify
We sell damn good decaf coffee. That’s it. No caffeine, no gimmicks, no chemical shortcuts. Just thoughtfully sourced, cleanly decaffeinated beans roasted to taste incredible—whether you’re brewing espresso, drip, or pour-over. We also sell sample kits, subscriptions, and the occasional weird and wonderful limited-release roast. Everything ships direct to your door, fresh.
What eCommerce business model do you use?
DTC
Shopify provides a simple, cost-effective method for getting products to the public quickly.
What do you like best about shopify?
Ease of use, user experience.
What do you dislike about shopify?
Most customization requires understanding of .liquid code or the expense of hiring a developer.
What is your primary role when using shopify?
Agency
Review about the product: shopify
I recommend Shopify for new businesses, or businesses testing a new product line. Shopify provides an inexpensive, simple solution to bring products to the general public quickly. Any business owner can setup a basic Shopify site without the need for in-depth coding or website design knowledge.
What eCommerce business model do you use?
B2C
